ESRB adds new logo for loot boxes and other random items

creaky

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In an announcement posted on the ESRB blog it has been confirmed that a new label will appear on physical packaging to denote the game "includes random items". From now on the ESRB will be including the logo on games that feature the following

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"'In-Game Purchases (Includes Random Items)' will be assigned to all games that include purchases with any randomized elements, including loot boxes, gacha games, item or card packs, prize wheels, treasure chests, and more. Games that have the In-Game Purchases (Includes Random Items) notice may also include other non-randomized paid elements."
Furthermore, the ESRB noted that the original "in-game purchases" label will still be applicable to games that feature any other type of additional purchase, and mentioned that it refrained from naming the term "includes loot boxes" to avoid confusion and ensure the label covers multiple bases.

Is this a good move? Let us know what you think.
 

kenny

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It's a good idea but don't think many people take notice of that sort of thing
 

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